Funko Pops Jump to $14.99 — What It Means for Collectors

Understanding the Price Adjustment

In July 2025, Funko will raise the suggested retail price for standard Pop! figures from $12.99 to $14.99. This decision stems from increased production costs, including tariffs, shipping, and raw materials. Funko aims to offset these costs while enhancing product quality, such as improved figure sculpts, premium packaging, and expanded authentication features Funko Blog.

Initial Plans for a Higher Increase

Earlier reports indicated that standard Pop! figures might see a price hike up to $16.99. Retailers like Entertainment Earth had already adjusted their pricing accordingly Reddit Discussion. However, Funko later confirmed the increase would be to $14.99, absorbing a significant portion of the rising costs to lessen the impact on collectors.

Collector Community Reactions

The price increase has elicited mixed responses among collectors. Some appreciate the commitment to quality improvements, while others express concerns about affordability and the impact on their collecting habits. Discussions on platforms like Reddit reflect this divide, with users debating the necessity and timing of the price hike.

Market and Stock Insights

From a financial perspective, Funko's stock has experienced volatility. In Q1 2025, the company reported a wider-than-expected loss, with earnings per share at -$0.33. Despite this, the stock rose by 5.95% in aftermarket trading, indicating investor optimism about strategic initiatives and potential for future growth Investing.com.

Pros of the Price Adjustment

• Enhanced Quality: Collectors can expect more detailed figures and better packaging.
• Improved Authentication: Expanded use of authentication stickers may help verify the legitimacy of rare finds.
• Potential for Higher Resale Value: With improved quality and authentication, Pops may retain or even increase their value over time.

Cons for Collectors

• Increased Financial Burden: Regular collectors may find it more challenging to keep up with new releases.
• Market Saturation Concerns: Higher prices might lead to decreased demand, potentially impacting the secondary market.
• Retailer Price Variability: Some retailers have already adjusted their pricing, raising concerns about consistency.

Adjusting Your Collecting Strategy

To navigate this new pricing landscape:

• Prioritize: Focus on acquiring figures that hold personal significance or are likely to appreciate in value.
• Stay Informed: Keep an eye on market trends and community discussions to make informed purchasing decisions.
• Budget Accordingly: Adjust your collecting budget to accommodate the new pricing structure without overextending financially.

At Surplus Hive, we clearly label any products with box damage, so you always know what you're buying.

Video Insights: Collector Reaction & Retail Pricing

For a deeper dive into how the Funko Pop price increase has been received, we recommend this video from popular Funko YouTube creator @SkittleRampage :