Entering the Jason Universe

Entering the Jason Universe

The mask never leaves the shadows.
It’s Day 18 of Halloween Hive, and tonight we’re stepping beyond the familiar forests of Crystal Lake. The franchise is evolving — welcome to the Jason Universe.

We’ve covered Jason Voorhees many times before, but now the slasher legacy is entering a new era — one with fresh lore, expansion plans, and the first official Pop from this reimagined world. Let’s dive in.


What Is the Jason Universe?

The “Jason Universe” (stylized as JASON UN1V3RSE) is Horror, Inc.’s bold reintroduction of the Friday the 13th mythos. It was officially announced in May 2024 after years of legal limbo, combining the rights held by Victor Miller, Marc Toberoff, and Horror, Inc. into a single banner for new storytelling.

Under this banner, fans can expect:

  • A new feature film (slated to be the “13th” entry) in active development
  • A streaming prequel series Crystal Lake on Peacock, exploring Jason’s origins before the classic horror timeline.
  • Video games, immersive experiences, and merch tie-ins to bring fans deeper into the lore.
  • The removal of the “Friday the 13th” branding for many projects due to trademark issues, making “Jason Universe” the new identity under which future expansions will live.

Universal Studios is even participating: a Jason Universe haunted house will be part of Halloween Horror Nights 2025, immersing fans into the lore with interactive set pieces and scenes drawn directly from the Jason mythos.

This isn’t just a marketing reboot — it’s a foundation for the next generation of Jason storytelling.


Jason Universe: Jason #1964 (Hot Topic Scare Fair Exclusive, 2025)

Recent Sales: $30.00 – $35.00
This is the first Pop officially branded under the Jason Universe label, and it’s already making waves. As a Hot Topic Scare Fair 2025 Exclusive, it’s limited in supply and marked as collectible from day one.

Collector commentary highlights:

  • The sculpt retains classic Jason details: hockey mask, blood spatter, ominous pose.
  • Being a first-of-its-kind makes it more than just another Jason figure — it’s the inaugural Pop of an entire new lore cycle.
  • Current pricing in the low-to-mid $30s is solid for a first release. It has potential to appreciate, especially as Jason Universe projects gain visibility.
  • Watch for shifting demand: once Crystal Lake or the new film premieres, this could spike.

Given that this is the only Jason Universe Pop released so far, it’s a test run — and so far, collectors are responding well.


Hunter’s Insight: What the Future Could Bring

Because this is a brand-new era in Friday lore, it’s a wild space — but here’s what the Hive sees brewing:

  • Multiple Jason Universe Pops — expect versions tied to Crystal Lake, the new feature film, and “alternate timeline” variants.
  • Expanded monster mash-ups — the Jason Universe hashtag suggests crossovers, spin-offs, or even multiverse ideas. 
  • New media tie-ins — games, VR experiences, graphic novels, and more. The Pop is just the tip of the iceberg.
  • Collectors’ surge timed to releases — the Jason Universe Pop might see renewed interest when Crystal Lake drops, or when the haunted house opens.

If you’re a horror collector, now’s the moment to stake a claim.


Hive Collector Insight

Jason’s iconic presence gives any Pop a leg up, but adding the Universe branding changes the game. This isn’t just a reprint — it’s a signal of things to come.

  • The $30–$35 range for #1964 is a strong starting point.
  • With just one release so far, scarcity and first-mover status could create long-term value.
  • The true test will come when new content — series, movies, merch — bring new fans into the fold. That’s where prices can jump.

Hive Giveaway Alert: 31 Days of Horror Funko Pops

Day 18 means another Jason gift.
Check out TikTok @surplus.hive — today’s giveaway is the Jason Universe Jason #1964 Pop. Get it early, before the universe expands.


Final Hive Call

We’ve walked the woods, we’ve survived the lake, and now we step into the Jason Universe — a bold new frontier for slasher lore.

This first Pop is more than a figure — it’s the seed of an entire horror mythology. Keep your eyes on Crystal Lake, keep your Pops in mint, and prepare — because Jason is about to go cosmic.

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